Despite the digital age boom, email remains a digital marketing powerhouse, often outperforming newer channels in ROI. Surprisingly, for every $1 spent, email marketing averages a $36 return! It's not just about blasts; savvy marketers harness AI for hyper-personalization, sending emails that feel custom-crafted for each recipient. This old-school tactic, combined with cutting-edge tech, creates a formidable marketing tool that's both intimate and scalable. How has email impacted your digital strategy? Share your story!